Joyce

Founded in 1971 and continuously representing designers who transcend creative boundaries, JOYCE Group is Asia’s vanguard of fashion retail, brand management and distribution. A nurturer and supporter of extraordinary talents across the world, JOYCE Group today owns its eponymous and legendary multi-brand boutique JOYCE, a prestigious beauty retail concept JOYCE Beauty, and a distribution portfolio of innovative designers including Alexander Wang, Alexander McQueen, Dries Van Noten, Dsquared2, Marni, Neil Barrett, Rick Owens, sacai, Thom Browne and Victoria Beckham. JOYCE Group operates over 40 points of sales across Greater China including five JOYCE multi-brand boutiques and over 10 JOYCE Beauty store concepts. A pioneer in luxury retail, Joyce was the first to discover and introduce international designers to Hong Kong in 1971. Today it collaborates with the world’s most talented creatives to provide a personalised and unique edit of the very best fashion collections within sleek and modern surroundings.

JOYCE is also committed to nurturing extraordinary talents from East and West through innovative and inspiring projects that go beyond the fashion realm. With its unique cross-cultural perspective, JOYCE has launched groundbreaking collaborations that have catapulted China’s most respected artists onto the global stage.